Before
IMG_4032.JPG
1.6 MB
- Location
- 48.8566° N, 2.3522° E
- Camera
- Model and serial number
- Date taken
- 14 March 2026, 18:02
- AI tool tags
- C2PA, “Made with AI”
- Software
- Name and editing history
- Alt text
- None
- Copyright
- None
FreeLossless by default: pixels untouchedLossless by default: pixels untouched
Remove EXIF data and GPS location from your photos
Strip location, camera details, AI generation tags and other hidden metadata from product photos before you publish them. Your pixels stay exactly as they are.
- “Generated by AI” tags removed
- Optimized for Google and AI search
- Nothing uploaded
or paste with Ctrl V / ⌘ V
JPEG, PNG or WebP · up to 100 images, 40 MB each
- Images stay on your device
- No sign-up
- No watermark
- Free, whole batches
Your batch is almost ready
Give each image a product name (it becomes the file name) and a short alt text, under 125 characters. Press Enter to jump to the next field.Name each image, then Download all.
- DoneAdd your images
- DoneName them
- Download
Original file
- Format
- Dimensions
- Size
How to export it as JPEG
On iPhone: Settings › Camera › Formats › Most Compatible. On a computer, open the photo and export it as JPEG.
Keywords & barcodeOptional
Image settingsSame as all imagesOwn settings
Compression
What a photo can reveal
Phones, cameras and AI tools store metadata inside every image. All of this is removed:
GPS location
The exact place the photo was taken: your home, workshop or warehouse.
Camera and serial number
Make, model, lens and sometimes the serial number of the device.
Date and time
When the photo was taken and edited, down to the second.
AI generation tags
C2PA Content Credentials, “AI-generated” tags and the name of the AI tool that made the image.
Editing history
XMP data left by editing apps: software, settings, sometimes file paths.
Previous credits
Names, contacts and copyright left by a supplier or photographer.
What changes inside your files
A photo can carry much more than pixels. Here is an example product photo, before and after.
After
blue-leather-handbag.jpg
706 kB −56%
- Location
- Removed
- Camera
- Removed
- Date taken
- Removed
- AI tool tags
- Removed
- Software
- Removed
- Alt text
- Quilted blue leather handbag, front view
- Copyright
- © 2026 Maison Lune
Illustrative example. Savings depend on each image and on the quality you choose.
Why clean your photos before publishing?
- Protect your privacy: many small shops work from home, and a geotagged photo can point straight to it.
- Look professional: supplier names, old copyrights and editing details shouldn't travel with your product photos.
- Lighter files: metadata and embedded thumbnails add weight without adding anything visible.
- Start clean, then add back only what helps you: your brand, copyright, website and alt text.
How to remove EXIF data from a photo
- 01
Add your photos
Drop, choose or paste JPEG, PNG or WebP images, as many as you need.
- 02
Metadata is removed
Lossless, the default here, only removes the metadata: pixels aren't touched. Pick Balanced if you'd like lighter files too.
- 03
Download clean files
Save them one by one or all together in a ZIP, ready to publish.
Free guide
How to optimize images for AI search
Which hidden data to remove from your photos, and which to keep: your credits for Google Images, and the AI label Google Merchant Center asks for.
More free tools for product images
The same engine, tuned for each job. Everything runs in your browser.
Image compressor
Compress, clean and describe JPEG, PNG and WebP images in one batch.
Image schema generator
ImageObject and Product JSON-LD for your photos, with Google's credit fields.
Visual search checker
Check product photos against Google's published image requirements.
Platform export
Your alt texts as import files for Shopify, WooCommerce, Magento and BigCommerce.
Shopify product page image audit
Every image of a Shopify product page: alt text, file names, hidden data, compression.
Questions, answered
The short version: it's free, your photos stay on your device, and a JPEG stays a JPEG.
Something else? hello@imageseoforai.com
Does removing EXIF data reduce image quality?
No. With Lossless, the default on this page, only the metadata is removed and the pixels stay exactly the same. Quality only changes if you choose another level to compress the image as well.
Is my location stored in my photos?
It can be. Phones usually save GPS coordinates when the camera app is allowed to use location. Some messaging apps remove them when sending, but photos copied straight from a phone or camera often keep them.
Don't online stores remove metadata automatically?
Some do, partly, when they process images, but practices vary between platforms and can change. Removing it yourself before uploading is the only way to be sure.
What exactly is removed?
Everything that isn't needed to display the image: EXIF data (including GPS location, camera details and dates), XMP, IPTC, C2PA Content Credentials and embedded thumbnails. Only the details you choose to add, like your brand or alt text, are written back.
Can I remove metadata from many photos at once?
Yes. Drop a whole batch and download every cleaned photo in a single ZIP.
Your next batch, ready in seconds
Free, private and no sign-up. Drop your images and see the difference.
Optimize my imagesNew photos every week? Bookmark this page: Ctrl D or ⌘ D